INNOVATION STRATEGY

“The entrepreneur shifts resources out of an area of lower and into an area of higher productivity and economic yield.”
JB Say

MARKET ANALYSIS

Consultants can bring an invaluable new perspective, but we also need to deeply understand your business. Business immersion sessions help us get a picture of your organization at multiple levels including: your activities, customers, competitors, and values. This foundation sets the stage for creating solutions that enhance your business rather than contend.

ALIGN THE STRATEGY WITH ROI

No strategy can be sustainable unless it produces a return on investment. It’s important to consider from the very beginning of any innovation process how the outcome will impact the bottom line. Setting success criteria and KPIs at the onset helps ensure that our implementation of the strategy aligns with overall business objectives.

OPPORTUNITY IDENTIFICATION

Strategic planning and innovation efforts of the past have focused too much on an organization’s capabilities and position. In today’s disruptive market we must let the customer lead us in the development of new innovations. This applies equally when taking new products and services to market or to internal initiatives aimed at increasing productivity and efficiency.

MODEL AND MEASURE

Peter Drucker once said, “What’s measured improves.” Building a model using techniques like Discovery Driven Planning we can understand the assumptions in our strategy and metrics that help us eliminate them. Measuring everything gives us the data to know whether our strategy is on the right track and what can be improved.